CPG
Insights
and News

Explore practical insights on retail strategy, merchandising, category trends, and broker-level execution.


Our articles focus on helping consumer brands understand what drives performance in U.S. retail — from new product launches and trade programs to market dynamics and shopper behavior.


Search, browse, and stay connected with updates that support better decisions.

Person with dark hair and patterned jacket facing a grocery store shelf, back to the viewer.
By High Point Systems November 29, 2025
How CPG Brokers Help Emerging Brands Get on Retail Shelves
Food Broker vs CPG Broker: What’s the Difference and Why It Matters for Your Brand post image
By High Point Systems November 29, 2025
Learn the difference between a food broker and a CPG broker. Understand which one your brand needs and how High Point Sales & Marketing helps connect your products with the right retail partners.
CPG Sales Broker vs Distributor: What’s the Difference and When Does Your Brand Need Each? post imag
By High Point Systems November 29, 2025
Learn the difference between a CPG sales broker and a distributor. Discover when your brand needs each and how High Point Sales & Marketing helps bridge the gap from factory to retail shelf.
DisUnderstanding the Differences between Retail and CPG post blog image
By High Point Systems May 6, 2024
Discover the key differences between retail and CPG (consumer packaged goods). Learn how a CPG sales
Benefits of Working with a CPG Sales Broker post image
By High Point Systems April 30, 2024
Discover the benefits of working with a sales broker for your business. Gain market access, expertise, and cost efficiency.
What is a CPG Sales Broker? post image
By High Point Systems April 24, 2024
Understand the crucial role of a CPG Sales Broker in facilitating the relationship between consumer packaged goods companies and retailers.

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Whether you’re an emerging CPG brand or an established manufacturer expanding into new regions, choosing the right partners can make or break your retail success.


High Point Sales & Marketing helps brands bridge the gap between products and retail shelves — with representation, execution, and results.